Why Starbucks is Considered One of the Top Omni-Channel ExperiencesJanuary 17, 2019 - 10:41 amThe more technology advances, the more it’s integrated into our daily lives. And as consumers change their behaviors as a result of technology businesses need to react to follow a single, holistic approach – an omni-channel experience that customers can access whenever they desire. Omni-channel is a multi-channel approach to marketing, selling, and serving customers […]
5 Cyber Security Threats Facing Enterprises in 2019January 17, 2019 - 10:34 amThe cyber threat atmosphere is becoming more perilous every day. A recent survey by the World Economic Forum revealed the number-one concern of executives in advanced economies is cyber-attacks. Here are the top 5 cyber security threats companies can anticipate to contend with in 2019. Phishing Schemes Phishing schemes are the beginning of virtually all […]
How Your Legacy Networks Hinders Your Omnichannel MarketingJanuary 8, 2019 - 5:38 pmOmnichannel has grown into a catchphrase within both industry and marketing circles in the past few years. In many ways, omnichannel combines the two spheres into one for customers. The end game of omnichannel marketing is to funnel clients from all channels into interacting with or buying from a brand. Omnichannel provides those customers countless […]
Cybersecurity Advice: Focus on Threat Detection and ResponseJanuary 7, 2019 - 1:35 pmThe Marriott breach made headlines in 2018, and it’s prudent to anticipate 2019 having its own share of high profile breaches. Cybercriminals are becoming more artful and increasing their attack trajectories as the threat landscape continues to change. Most companies focus solely on security products But a security product focuses on only one attack route […]
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