/ / / January

Why Starbucks is Considered One of the Top Omni-Channel Experiences

The more technology advances, the more it’s integrated into our daily lives. And as consumers change their behaviors as a result of technology businesses need to react to follow a single, holistic approach – an omni-channel experience that customers can access whenever they desire. Omni-channel is a multi-channel approach to marketing, selling, and serving customers […]

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How Your Legacy Networks Hinders Your Omnichannel Marketing

Omnichannel has grown into a catchphrase within both industry and marketing circles in the past few years. In many ways, omnichannel combines the two spheres into one for customers. The end game of omnichannel marketing is to funnel clients from all channels into interacting with or buying from a brand.  Omnichannel provides those customers countless […]

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Latest News & Blogs

Latest News & Blogs

  • All Copper POTS Lines Will Be Discontinued:What You Need To Know and How to PrepareJune 6, 2025 - 4:34 pm

    For decades, copper Plain Old Telephone Service (POTS) lines have been the backbone of telecommunications. They provide reliable service for traditional landlines, alarms, elevators, and more. However, as technology advances, copper POTS lines are being phased out. Carrier providers are eliminating the copper and businesses and institutions relying on them must act swiftly to transition […]

  • The Future of Communication: Why Planning Your Transition from End-of-Life Systems is CrucialApril 25, 2025 - 2:03 pm

    As the business landscape continues to evolve, relying on phone systems reaching end of life status presents significant risks. While systems including NEC, Samsung, and Comdial, may not all be over 20 years old, their manufacturer support is limited or non-existent. This lack of support impacts the system’s reliability for future business needs. Understanding the […]

  • Is Your Infrastructure Ready for What’s Next? Now’s the Time to Take a Closer LookApril 25, 2025 - 12:46 pm

    Whether you’re planning a new location, expanding your existing office, or just trying to stay ahead of future growth, one thing is certain: your technology infrastructure—from cabling to paging systems—must be rock-solid. With the recent merger of BSB Communications and Parallel Technologies, we’ve expanded our capabilities to better serve businesses like yours. We now offer complete infrastructure and overhead […]

  • Parallel Technologies and BSB Communications Join Forces to Become Mitel’s Second-Largest U.S. PartnerApril 1, 2025 - 9:47 am

    Strategic relationship enhances service offerings, delivering greater value to customers nationwide Dublin, OH and Sterling Heights, MI – March 31, 2025 – Parallel Technologies and BSB Communications today announced a new strategic partnership. Effective immediately, Michigan-based BSB will operate as a division of Parallel Technologies, continuing to use its brand in specific contexts. This partnership […]

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